A website is much more than a group of pages connected by links. It is an interface, a space where a person or company goes to purchase or learn more about a product or service, it is all about creating an experience and functional website. 

One of the ways that this can be done is with User Interface (UI) design methodology. These are the top five UI design tips that any web design Denver company should follow! 

Navigation

The intuitive design of navigation will not be considered part of UI design tips, trends, or fading elements. It is all about navigation on websites and apps! 

As Apple says, “people tend to be unaware of an app’s navigation until it doesn’t meet their expectations.” The same can be said for a website. Navigation is the way that a consumer will move from page to page on the company’s website. 

Without being able to seamlessly and freely move from one section to another or one page to another, it creates a disruption and the navigation no longer provides the best design or experience. When it comes to design, provide a fluid and clear path. 

Simplicity 

It is important to eliminate all excess elements that are not helping the user throughout their journey on the company’s website. Irrelevant images, text, or information is only going to hinder the process, and in turn, could directly affect the site itself. 

When a web design Denver team expresses simplicity, this doesn’t mean that the website has to be as minimalistic as possible. This means providing users with the ability to navigate through the site easily through design. 

The site can have 100 different pages, but each page must be designed for its purposes and nothing more. Let consumers get from point A to point B through design. 

Anticipate mistakes and provide feedback

How many times have you personally filled out a form online, but forgot a single field or added XX on the year versus XXXX? This is a common occurrence, and it is important to show the user exactly where the mistake occurred. 

While it is important to ensure that the user is informed of the mistake, it is equally important to ensure that there is feedback. 

Clear feedback greatly improves user experience by letting the users know what has happened and confirming that they are in control of any action that they have taken on the website.

A simple way to improve the feedback process is to add elements that show the mistake and how to correct it. Another way is to show a progress bar that will not continue without ensuring that all information is correct. 

Make decision-making simple

Once a consumer has decided what their final decision is going to be in their journey, ensure that this will be a quick and easy process. Whether that is purchasing a product or filling out a form, this should be the easiest part of their journey. 

Hire the best team!

This is the fifth and final step, and we could argue it is the most important! It is critical to find a trustworthy team that you can work with to ensure that the design, experience, and execution of the website are exactly what your company and users need! 

Chat with our team today!